In a newspaper ad reacting to Apple’s new payment system, PayPal suggests it’s not secure. And, well, PayPal is.
When Apple brings out a new product, it’s incumbent on its competitors to create ads that explain, quite objectively, why this new product is detritus incarnated.
However, now that Apple is moving into new areas, new competitors must decide whether to toss barbs at the things Cupertino has Cooked up.
PayPal took one look at Apple Pay, the new wave-your-phone-or-watch-at-a-terminal-and-save-four-nanoseconds payment system from Apple and decided to ululate that its own payment app was far safer.
In an ad that ran in Monday’s San Francisco Chronicle, PayPal explained that it represents the people. I hadn’t been aware of this. However, the headline began “We The People,” so I got the message very clearly.
The headline read, in full: “We The People Want Our Money Safer Than Our Selfies.”
Could this possibly be a blunt reference to Apple’s slight problems with respect to naked images of actresses being kept in its cloud?
The ad goes on to explain that “PayPal protects the people economy.”
I hadn’t been aware there was any other kind. I had been aware, though, that there were certain kinds of people that PayPal definitely didn’t want anywhere near it. Employees who don’t use PayPal apps, for example.
Apple, of course, insists that Apple Pay will be astoundingly safe because the system uses Touch ID and generates a new 16-digit number for every transaction, instead of transmitting your actual credit card number.
Ultimately, we the people will decide how safe we feel (and we’re not always terribly clever about our choices).
Apple has mostly succeeded in making its customers believe that, unlike Google, it can be trusted with their data. It simply explains that it’s not in the data business. It’s in the making-your-life-easier-and-more-fun business.
With ads like PayPal’s, there might be one of two motivations. Either PayPal feels its own app has been sorely under-marketed, under appreciated and therefore underused.
Or it’s scared.
Students walk on the Columbia University campus.
At 11 o’clock on a Tuesday night, Amanda, a senior at Princeton University, got her first text message from Stephen, a 60-something Wall Street banker. He wanted her at his New York City apartment. Immediately.
“I told him it was too late—the trains just stopped running,” Amanda said. “He said he’d send a limo.”
Amanda agreed, on the condition that she’d be back on campus for her 10 o’clock class the next morning. After dinner at a fancy restaurant, sex, and some post-sex apartment decorating,sugar daddies Amanda was back in the limo. When she got back to Princeton, she had just enough time to change her clothes, grab her books, and run to class.
Stephen is just one of the many men Amanda has met on Seeking Arrangement, a website that connects “sugar babies”—young, pretty women—with “”—usually rich, older men.
Quick: Who should pay on a first date?
If you said “the guy,” you’re in the majority. In a NerdWallet study of people in relationships who had been living together for at least six months, 77% of respondents said that men should pay on the first date. It’s worth noting, however, that whether these respondents are in hetero or homosexual relationships isn’t specified.
Apparently, this doesn’t change as time goes on. When asked who pays on “date night,” 56% of men said they pay, along with 0% of women (yes, zero). There are a good number of couples splitting the bill, though: 40% of men and 41% of women say they split the check on date night.
Check out the infographic below to see what else the study uncovered:
Apple Pay could realistically be a huge business, but adoption will depend on sales of iPhone 6 and 6 Plus, consumer willingness to change and retailer IT infrastructure.
With the iPhone 6 and iPhone 6 Plus reaching tech buyers Friday, what could be one of Apple’s most lucrative services — Apple Pay — makes a debut.
Have you ever wondered what sex would look like if you were able to see INSIDE the bodies of the participants? No? Just me?
Well, even if you haven’t wondered, you can now find out.
Strawberry Cream Cake Recipe
“I can’t tell you how many times I’ve made everyone ‘ooh’ and ‘aah’ when they see this beautiful dessert. It is wonderful for any occasion.”—Agnes DeLeon, Melrose, Montana
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